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Today’s plethora of video streaming platforms made consumption of video streaming so pervasive, that we take it for granted. You may stop to think about what really happens under the hood the moment you hit play in your video player. So, let’s take this journey together and try to understand the flows and technologies that empower video streaming, as well as the challenges associated with the delivery of a successful video service. What is HTTP Video Streaming? In order to understand a video streaming...

What you should know before choosing OTT Vendor The number of OTT platforms around the world is exploding, with everyone eager to serve content over the Internet to a public hungry for it. If you’re considering launching your own OTT, your first step is to pick the right vendor. The process of choosing a new service or product is usually the same: we usually search for vendors, whittle the number down, ask for a quote and describe what you’re looking for. The most price-conscious choice might be...

Internet Protocol Television (IPTV) is Changing the Game Hello, and welcome back to our blog! Here at Setplex we want to provide the best IPTV/OTT solutions possible. We wholeheartedly believe that Internet Protocol TV is the future of consumer media consumption and will displace traditional broadcasting methods sooner rather than later. While this passion and drive have allowed us to become experts in the IPTV world, we realized that the people reading this blog might not even understand how IPTV works...

What Does the Future Hold for OTT? As many of you are probably aware, the world of media is changing. When many of us think back to our childhood we can collectively reminisce about the television shows that we watched and the good times spent with friends and family huddled around a television during a particularly interesting broadcast. However, this once ubiquitous part of childhood is slowly eroding. Nowadays, you are more likely to hear kids talk about their favorite Youtube channel, or see children crowded around an iPad streaming their favorite content through Netflix Hulu...

Are You Down With OTT? Hello, and welcome back to our blog. Here at Setplex, we make it our mission to be up to date on the latest happenings in the Internet Protocol Television world. With the IPTV industry growing as rapidly as it is, it is important for both consumers and content providers to stay as informed as possible. One aspect of IPTV that is becoming more affixed in the daily lives of millions of individuals are over the top applications. These applications help to deliver media content in the form of streaming television shows, videos, and music...

Building a successful ad-supported video business requires operators to consider operational costs, such as ad serving, SSAI, commissions to supply side platforms (SSPs) and CDN costs. These are all equally important in terms of managing operational costs...

In the hit romantic comedy What Women Want, Nick Marshall, an ad executive played by Mel Gibson, acquires a unique ability to ‘hear’ what women are thinking, which he uses to make things work in his favor...