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Engineer's Choice

How can you Easily Reach More Potential Customers?

Top Sales Tips to Increase your Business Revenue

1. A salesperson can easily convince the potential buyers by adjusting himself with the needs and types of buyers.

2. A salesperson can contact a large number of prospective buyers and directly appeal to them and explain all the product qualities with trial and demonstration and convince them as to how his products are able to satisfy his needs.

3. Salesperson can also give technical advice and necessary technically product supporting documents as may be required by the customers. Using Google and Microsoft applications will increase the overall performance rate of a Salesperson.

4. A Salesperson gathers information about the market conditions the attitude of the consumers towards his products, the feelings of the consumers about the firm which he represents and about their requirements which have not yet been met by his products. When the salesperson sends this information to his company, this information will be very useful that company to produce the goods as required by the consumers.

5. He can show samples and conduct trials which are quite essential in the marketing of his goods.

6. He can also deliver the goods to the buyers and focus on recovery and credit control of bills from them and thus establish goodwill of the seller.

7. He can also render after-sales services such as maintenance, repairing, installation, and technical support to the supervisors and plant engineers.

8. The Salesperson has to create a new demand by informing about the availability of the products.

9. He must maintain the demand of the existing products by emphasizing the relative quality of the products.

10. He must increase the existing demand by weaning people away from the rival products.

11. He must create or enhance a good-will of the advertising his company by educating the public.

12. He must prepare “ground for new products proposed to be introduced in the market”.

13. The true salesperson acts as a friend and a guide of the customers and supporter and an aid of the producer.

14. The Salesmanship has made large scale production feasible and profitable.

15. It has helped the producer to reduce the cost of production and made the goods available at much lower prices in terms of product benefits.

16. The Salesperson widens the market for the goods of the producers.

17. He must increase the rate of sock turnover. This eliminates or minimizes the chances of economic stagnation.

18. A Salesperson must increases the employment by increasing the business activities and thus increases the income of the community.

19. He must have knowledge of self and one’s own sales personality.

20. He must have knowledge of one’s products and its utilities.

21. He must have knowledge of one’s firm, its philosophy and its policies.

22. He must have knowledge of one’s customers, their nature, temperament etc.

23. He must have knowledge of techniques of selling goods.

24. A sales person should make an effort to present himself favorable to the prospective customers.

25. The sales person’s must require some distinct qualities of head and heart and appearances.

26. He should analyze and ascertain the qualities which his job requires.

27. He must have good appearances.

28. The Salesperson’s physical traits consist of health, energy, voice, speech, poise and self confidence, dress and neatness.

29. His mental traits consist of accuracy, alertness, imagination, resourcefulness, initiative, observation, memory, self confidence, cheerfulness and foresight.

30. The Salesperson’s social traits consists of linking for people, understanding people, tactfulness, loyalty, straightforwardness, enthusiasm, team spirit, tolerance, courtesy, refinement, patience, cooperation and helpfulness.

31. His basic traits consist of honesty, trustworthiness, stability, courage, initiative, diligence, ambition, self control and gratitude.

32. He must have knowledge of his own products and customer’s products.

33. He must have knowledge of the firm/ company.

34. He must have knowledge of the customers.

35. He must have knowledge of the technique of selling.

36. The salesperson’s main function is effect sales, increase sales and maintains the reputation of the firm.

37. He should be honest and loyal to his employers as well as to his customers.

38. He should act as a guide and a friend of his customer.

39. He should attend to the complaints of his customers immediately and redress their grievance as early as possible.

40. He should take keen interest in the display of his product.

41. He must prepare tour program every month and cover the area allotted.

42. He should prepare daily and weekly report and send the same to his employer.

43. The salesperson must have educational qualification which suits to his position, past experience, knowledge of the company. Products and customers.

44. He must have knowledge of technical and engineering data of product characteristics, legal implications etc.

45. The salesperson must have motivation, leadership, and communication and well planned forecasting skills and must actively participate all companies’ activities organized by corporate head.

46. Salesperson must build his own credibility.

47. He must build a better understanding of his customers.

48. He must climb the steps of sales success.

49. He must find out the ways of improving his prospecting skills.

50. He must find the ways of analyzing his existing business.

51. A salesperson must find the ways of making things happen by building on relevance.

52. A salesperson must find the ways to look at how he comes across.

53. He must find the ways to prompt more sales from existing customers.

54. He must maintain good business relationship with customer always to retain the business on long term.

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55. The salesperson must think of his long range sales target for his account.

56. He must always plan his specific sales call objective.

57. He must find out his competition, and what is their disadvantage? What points-of-difference are going to use to exploit that disadvantage?

58. He must think what benefit(s) – problem solutions- does he think he can provide?

59. Salesperson must show at the beginning of the call the purpose of his call.

60. He must summarize the customer’s needs and ask if there was anything else?(summarize needs-here)

61. He must find out the customer’s objection during sale call and should explain in detail how did he listen?

62. The salesperson must write down the notes of a call and plan the objective of the next call.

63. Salesperson should focus only on the customer and his needs.

64. He must find the ways to develop his selling skills through practice with objective feedback.

65. Investigating a customer’s needs is an important part of most sales calls.

66. The key reason for asking questions during a sales call is to uncover and develop customer needs. A salesperson must remember this in his every sales call.

67. Great salespeople distinguish implied needs from explicit needs and treat them differently.

68. The sign that you have opened a call correctly is that the customer knows who you are, knows why you are there, and agrees that you should ask questions. Every salesperson must remember this always.

69. The time spent on preliminaries and the way in which this is done depends upon the culture in which you are working.

70. Remember, you are the low cost supplier. Lowest cost does not mean that lowest price. The cost of your product is not just the cost of purchasing your products, but also the cost of training the users and then the cost of making sure the products application continuous to work day in and day out.

71. Once you make yourself aware of the true value of your products to a customer, it will be much easier to make the sale. The salesperson’s understanding of the total benefit package is the key factor in defeating competition.

72. There is one thing that the customer cannot buy elsewhere. At any price. And certainly not from your competitors. That thing is your ability to spot the alternative, improved solution that will bring cost savings to his facility.

73. It is important to understand ourselves before we can understand others. Every salesperson must follow this every time

74. Your attitude has a lot to say about who you are, what you do and how you do it. Of all the variables in selling, your attitude is the only one you have complete control over.

75. You become what you think about. Your body will do what your mind tells it to do. If you want to be a winner, then think like a winner.

76. Remember attitudes are contagious – ask yourself is yours worth catching.

77. Discuss options with customer: Draw out the customer’s perception of which option is best and do not confuse the customer with too many choices.

Thus, selling skill is very important in producing effective, efficient and strong team of sales. It is often said that a good Salesperson can handle anything and therefore a trained Salespeople affects the growth of any production system and under any circumstances. This is so because a trained Salesperson has thorough understanding of the task entrusted to him.