Marketing affects the interests of each of us every day of our lives. We Wake up when the radio clock “cacio” turns on a Michael Jackson song. In the bathroom we brush our teeth with Colgate paste , shave with Gillette razor, freshen our mouths with Listerine antiseptic , spray our hair with Revlon varnish, and use a variety of other toiletries and appliances manufactured in different parts of the world. We put on Calvin Klein jeans and bass boots . In the kitchen we drink a glass of orange juice “Minit-maid” , pour into a plate of crispy rice “Kellogg” and fill it with milk “Bordens” ...