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ЮГ Times

Off-Plan Investments Lose Appeal

Krasnodar, 26 March – Yug Times. Demand for new-build property in Sochi has halved, even as prices continue to climb. According to analysts at CORE.XP consultancy, buyer activity in the primary housing market dropped sharply in 2025. A total of 1,609 shared-equity agreements were registered in the city — down 60% from 4,034 in 2024. Demand is shifting towards completed properties, with buyers increasingly opting for purchase agreement rather than investing at the construction stage. “The market is moving towards higher-quality, more expensive products,” the company said. Supply is also tightening. The number of new residential blocks fell from 53 to 17 over the year, despite the launch of eight new projects. Meanwhile, the average price rose by 9% to 688,600 roubles per square metre.
    sochi.ru
sochi.ru

Off-Plan Investments Lose Appeal

Krasnodar, 26 March – Yug Times. Demand for new-build property in Sochi has halved, even as prices continue to climb.

According to analysts at CORE.XP consultancy, buyer activity in the primary housing market dropped sharply in 2025. A total of 1,609 shared-equity agreements were registered in the city — down 60% from 4,034 in 2024. Demand is shifting towards completed properties, with buyers increasingly opting for purchase agreement rather than investing at the construction stage. “The market is moving towards higher-quality, more expensive products,” the company said.

Supply is also tightening. The number of new residential blocks fell from 53 to 17 over the year, despite the launch of eight new projects. Meanwhile, the average price rose by 9% to 688,600 roubles per square metre.