National Colors of New Zealand National colors of New Zealand are black, white, and red. Black is strongly associated with New Zealand's identity. It’s often used in sports, especially for the famous rugby team, the All Blacks. White is used with black as a symbol of New Zealand’s nature and spirit. Red has traditional significance in Maori culture and is seen in their art. Flag Colors and Their Meanings New Zealand flag consider blue, red, and white. Blue shows Pacific Ocean, surrounding New Zealand. Red shows the stars in the Southern Cross. White shows peace and the purity of New Zealand’s environment.