Уважаемые коолеги, доброго времени суток! Представляем вам британское научное издание Corporate Communications. Журнал имеет второй квартиль, издается в Emerald Group Publishing Ltd., его SJR за 2019 г. равен 0,627, электронный ISSN - 1356-3289, предметные области - Производственные отношения, Организационное поведение и управление ресурсами предприятия, Предпринимательская деятельность. Вот так выглядит обложка:
Редактором является Мартина Топич, контактные данные - M.Topic@leedsbeckett.ac.uk, timothy.coombs@tamu.edu, priyadharshani.emerald@kwglobal.com.
В данном издании рассматриваются вопросы, возникающие в связи с возросшим осознанием того, что коммуникации организации являются частью всей организации и что отношения организации с внешней общественностью требуют тщательного управления. Ответственность за коммуникации все чаще исследуются как часть роли каждого сотрудника, а не просто функция отделов маркетинга/PR. Журнал иллюстрирует, почему коммуникации важны и как лучше всего реализовать стратегический план коммуникаций. Адрес издания - https://www.emeraldgrouppublishing.com/journal/ccij#journal-description.
Пример статьи, название - Corporate communication and media coverage of abnormal returns – evidence from the Portuguese capital market. Заголовок (Abstract) -
Purpose
Investor relations literature reports that after an era that “the higher the stock price, the better”, currently investor relations entered into a new era where “overvaluation is perhaps as bad as undervaluation” (Laskin, 2018a, p. 19). This paper searches for evidence on whether news coverage around abnormal returns indicates that corporate communication effectively seek fair value prices.
Design/methodology/approach
Using data of the Portuguese market, it investigates if the news coverage and the investor relations' influence on such coverage (namely as a source of the news) are symmetrical before and after extreme abnormal positive or negative returns. This paper uses event study methodology, performs content analysis and applies statistical and econometric analyses.
Findings
The findings are consistent with the idea that companies communicate differently in face of positive and negative abnormal returns. Particularly, before the event, companies are more frequently cited as a source of the news for positive events. This indicates that companies seek to capitalize the positive impact of the favourable subsequent disclosures. After the occurrence of abnormal returns, companies are more often a source of the news for negative cases, seeking to mitigate their impact. Additionally, after negative events companies are more frequently mentioned in the news with a positive content than they are mentioned before.
Social implications
The new approach of this study allows the companies' information stakeholders (namely investors and regulators) to become more informed and critical in the analysis of news coverage and its sources.
Originality/value
As far as the authors of the paper know, this is the first study that addresses the question of eventual asymmetric behaviour of companies’ communication in face of positive and negative abnormal returns.
Keywords: Media coverage; Communication management; Investor relations; Abnormal returns; Information disclosure