Let's talk about optimizing the site for search engines.
Factors that affect the position of the site in the search terms, can be broken down into internal and external. Search engine optimization faces internal factors, that is, the creation of keywords, texts, advertising and links to internal and external pages of the site.
Creating sites
Search engine optimization is developing together with websites and other Internet technologies, thus allowing to satisfy the needs of more and more visitors, attract new and retain old customers, increase the overall flow of customers. Trust your business to professionals! Specialists always know better even the most talented ordinary user, proved by experience.
Search engine promotion of the site - an effective method of promoting the site or store, with which you can achieve the attraction of a large number of customers who later make orders for services or purchases.
Creating a website is the way to implement the development of your own business from its initial positions. Those who have only just begun to engage in entrepreneurial activity or those who are already firmly on their feet in business should think about creating their own website. Creation of sites begins with the formulation of customer tasks.
Depending on the purpose for which the site is created, will be solved questions about the competent construction of its navigation, individual design, emphasizing the corporate identity of your company. Once you approve the structure of the site, its internal and external sections, you can proceed directly to implementation.
How to create your own website? This question is of interest to a lot of people around the world, everyone wants to create their own website without any knowledge. When I started to ask myself this question, I thought that there is a special software, clicked on the button and the site is ready.
I agree, it's funny, but from part and pure truth.
Website designers
Now in the world of information technology to create your own website can be as easy as clicking on the button. There are many services that provide you with such an opportunity.
But one thing to create a site, and another to start earning. If the site is located on a free hosting, it will be more difficult to promote it than the site on a paid basis. This is because the PS (Search Engine Systems) drive the site under the filters, just to make sure that your site is not HS, but many bypass filters and display the site in the top. But let's go back to the topic of the article.
In order to create a site on such a service, or another they are simply called the site designers (because you collect the site as a mosaic that adds or remove something), you need to go to the address and register.
Once you have registered, go to your personal account, there are a lot of settings waiting for you, you can change the theme of the site, add various features, etc. I will not tell you how to create a site in this system, the article is not about this.
CMS - site engine
The next way to create a site, it is a CMS or in the common people "engine". This is a ready-made script site with many features, in contrast to the designer you need to know at least a little bit about what a local server, html, css, how to buy a domain and hosting.
You can easily change the functionality of your site by enabling or disabling an additional module / plugin. Modules and plug-ins are all the power of CMS. Just like in the services you can easily change the themes of the site design, the good thing for the CMS is now full. The most popular CMS - is Joomla, WordPress, Drupal.
Installation of these CMS does not cause problems, everything is very easy. But in the study of you can drive you into a stupor, it can be so confusing that you do not even know how to add content, but if these CMS are so popular and difficult to study, the demand will be used training courses, you can read here. These courses will help you to create a site without much programming knowledge.
The third way to create your own website is just to order it from a freelancer or a specialized studio. But it will cost you money, it is very expensive. From 2000 rubles. Although it depends on what site.
Self-written site
And finally, the last way to create a site is to write it yourself. To do this, you need to know the minimum HTML, CSS, PHP and MYSQL . On this topic, too, there are video courses and plenty of books. Studying all this takes a lot of time, but it is worth it. Your site, this is your own script, it will be easier to understand it and make changes, too, because you know what, where to be.
Promotion of online store
A great way to promote an online store is the collaboration of popular firms that produce goods that will surely want to place their products and advertising. Analysis of the site and its audit are some of the most important components of the creation and promotion of sites, as well as their subsequent promotion.
Fast promotion of the site is provided only when conducting a thorough site-analysis, as well as content analysis of the site. Analysis of the site will help to designate the framework of the budget, for example, for an advertising campaign, which largely depends on the subsequent profitability of the site online store.
Various parameters of the site analysis and its audit allow you to cover as many aspects of the functioning of Internet products, which will provide you with a reliable business and stable income.