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Selena Gomez

Selena Gomez Stars in the New Puma Campaign for the Brand’s Latest Cali Remix Drop

If Selena Gomez wore a plastic bag on her feet, I would happily follow suit. Luckily, she has excellent taste in footwear, proven time and time again with her Puma partnership.

Case in point: Selena sports the CALI Remix shoes in her latest Puma campaign, which will be available on August 15. The shoe doesn’t just mix complementary colors; it also mixes fabric, such as leather, suede, AND patent. The result? A sneaker that’s dynamic and a bit fancier than your usual wears, but still super chill and cute.

COURTESY OF PUMA
COURTESY OF PUMA
COURTESY OF PUMA
COURTESY OF PUMA

If the campaign shots are giving you a major fashion flashback, you’re not wrong. The colorways of the kicks are inspired by ’70s California, giving the shoe a distinctly retro feel. In the campaign Selena wears the dusted rose, pink, and burgundy version, which is our personal fave in the collection. The ’70s inspo may also be why Selena is channeling serious Lana Del Rey vibes in the shoot. In the shots, she’s seen lounging on the hood of an old-school car with
Selena Gomez Stars in the New Puma Campaign for the Brand’s Latest Cali Remix Drop

Other iterations of the shoe are equally cool, including a piano key black-and-white version with a shock of neon pink and the heel, and a black, blue, and gold version that is perfect for the colder months. And the low-top sneaker is a classic silhouette that neatly aligns with Selena’s laid-back, classic style.

Selena and Puma’s partnership goes far beyond campaign shoots. Selena previously collaborated with the brand on her own collection, which was inspired by her hometown in Grand Prairie, Texas. The collection was peak street style, with crossbody bags and neon accents. Also, Internet sleuths recently noticed the singer wearing a Puma Fenty by Rihanna sweater while hanging out with friends.