Yandex x Brands: Radisson Hotel Group case study

Name: Yandex x Brands: Radisson Hotel Group case study
Uploaded: 2021-03-11T08:14:39+03:00
Duration: T4M52S

We talk to Irina Tokareva, Area E-commerce manager and Viktor Papko, Display and Media and programmatic activities Lead at Radisson Hotels Group, about marketing activities adjustments that were made during a challenging times for one of the most vulnerable industries of last year and the role Yandex.Direct ad solutions played in helping it's hospitality clients during the difficult times.

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